About Us



The ClareMart Auction Group was established in 1976 and has grown into one of the foremost Auction Houses on the South African sub-continent. The Group has a proud tradition of service excellence and an enviable reputation within the South African auction marketplace.

As a proudly South African company, ClareMart has since inception been an innovative and profitable company. Much of its success has been based on its long history, experience and definitive insights it has gained whilst operating in an industry that has grown exponentially and we lead from the front.

In 2006, The ClareMart Auction Group was nominated as a Top 500 company. With its head office in Cape Town, ClareMart is able to offer top-of-the-line auctioneering services throughout Southern Africa. It has also built a credible base of contacts within the international property market and auctioneering environment.

In 2009, The Claremart Auction Group was selected as the number 1 Company in the auction sector in SA. In 2012 the Group was awarded South African Superbrand status and was nominated for this prestigious award by an independent tribunal of marketing and brand arbiters.


ClareMart Auction Group had an instrumental role in influencing perceptions within the market and has focused a large part of our efforts on educating the public. Today auctions offer options for all buyers and sellers of every kind. The underlying process has been to build the credibility of the industry by bringing a high degree of professionalism to business and in turn.


ClareMart's mission as a leader in its field is to add value by uniting seller and buyer through the careful and ethical application of the auction Principle - One of the oldest forms of trade and barter.

We strive to offer satisfaction to both the seller and the buyer through an approach that encompasses the values and principles of auctioneers of old, whilst embracing the appropriate technology available in a Modern Business Environment.

Our professionalism is based on the cornerstones of teamwork and the application of expertise and knowledge gained through experience. Our integrity, service and expertise form the foundation on which we conduct business.


ClareMart Auction Group is a well-respected and recognised brand in the industry, with an extensive network of buyers. Only senior, accomplished auctioneers will conduct auctions. We focus on customer relationship management. We follow an integrated approach and constantly strive to efficiently manage our client base, without losing the personal touch.

Auctions are advertised through the most appropriate media, ensuring the right property is advertised to target the correct prospective purchasers. We are the market leaders in auctioning, having set the benchmarks in the industry. We are the leading specialists in asset and property valuations. ClareMart Auction Group is home to the most experienced team of auctioneers and support staff.


The Chamber is an international service organisation which provides all its members-in-business with information, training, business opportunities and representation. We represent business, whether collectively or individually, in all areas where business conditions can improve or where they have been threatened or damaged.

Our information desks provide you with all the business related information. Business people, small and large, sellers and buyers, new or established, meet at the hundreds of networking events to do business. We connect international business people as the first point of contact in the Western Cape.


The South African Institute of Auctioneers (SAIA) is a voluntary body that represents the auctioneering industry in South Africa. The organisation was established to provide a set of standards which its members would adhere to in order to promote the ethical and professional practice of auctioneering as a profession.

Members of the organisation vary from large corporates to smaller businesses. No matter the size of the company, by becoming a member of SAIA, auctioneering houses display their commitment to offering a professional service to both Sellers and Buyers. SAIA members are compelled to meet legal requirements by belonging to the Estate Agency Affairs Board if they sell property. They also contribute towards a Fidelity Fund that offers financial protection for the public who are involved in selling or buying movable goods at auction.


Superbrands is the world’s largest independent arbiter of branding. It identifies and pays tribute to exceptional brands by recognising, rewarding and reinforcing leading brands from all over the world.

Superbrand status strengthens a brand's position, adds prestige and sets the brand apart from its competitors. Superbrands has launched programmes in over 80 countries including all the key global markets. These programmes aim to identify those brands that are performing above and beyond others within the market. At the heart of each programme is an independent and voluntary council of leading experts comprising individuals with a deep appreciation of the "brandscape" in the country being examined.